DRIVING       STRATEGIC MARKETING with TARGETED RESEARCH

EXPERTISE

Using targeted research and cumulative data to develop strategic communication is an absolute necessity for all organizations. As a strategic communicator, I use qualitative and quantitative research methods to implement data-driven recommendations for Clients in BRANDING, SEO, INTERNAL COMMUNICATION, &  INTEGRATED MARKETING PLANS.

BRANDING

Through internal and external research methods, I've developed visual style guides, brand messaging, and identity for clients to enhance their differentiation. 

INTERNAL COMMUNICATION

Using qualitative and quantitative research methods, I dive into an organization's structural hierarchy and assess its communication structure. Using that data, I provide specific recommendations to improve clients' internal communication techniques.

SEO STRATEGIES

Constant data accumulation is paramount to creating a highly searched website. I utilize a combination of site optimizations and keyword research to develop high volume content for clients' digital assets.  

IMC PLANS

Creating successful marketing campaigns starts with knowing your audience. By using target market research, I've developed Integrated Marketing Plans for clients with measurable and time-oriented objectives